... tones. Racing Champions is a chief producer and marketer of inventive collectibles and toys primarily targeted at adult collectors and children. The Company's basic line of products include: agricultural, construction and outdoor, and sports vehicle replicas. Their specialized stock includes: automotive high performance and racing vehicle replicas; traditional children's toys; ... sports trading cards, racing clothing and souvenirs. These products are sold under the Company's market sponsored brand names, including Racing Champions, Ertl Collectibles, Learning Curve, American Muscle, Pre...

• Word Count: 932
• Approx Pages: 4
• Has Bibliography
• Grade Level: Graduate

... children to be too concerned abo ut "things" rather than people, which could lead to materialistic morals later in life. Also, though there are laws against targeting advertisements of certain products towards children, a disturbing study showed that in 1998, children were more likely to recognise "Joe the Camel", a popular cigarette brand, than the logo for the Disney Channel. This goes to ... ...

• Word Count: 2040
• Approx Pages: 8
• Grade Level: Graduate

... myth that the individual will be gratified and fulfilled by consuming. The consumer feels that the buying and owning of commodities will act as a cultural fulfillment, and substitutes media-manipulated products for spiritual rebirth. Unfortunately, in the myth of consumerism, there is no rebirth or renewal. While consumerism offers the goal of owning a product, it lacks the fulfillment of the typical ... ...

• Word Count: 347
• Approx Pages: 1
• Grade Level: Graduate