1. Business Transformation of Kraft Foods Group
Finally, we will describe the associated modifications to strategic control system elements: culture, reward and incentives, and boundaries. ... Long, slow, and short covering of information flow mechanism was overcome by Kraft's intranet. ... Accordingly, category executive teams - multi-geographic groups were put to disseminate ideas and share information about related products among various geographical regions. ... Shared information allowed BU managers to respond to local political and cultural conditions in order to achieve BU strategic objectives. ... Implementing OFG strategy thr...
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- Approx Pages: 3
- Grade Level: Graduate