... to the "aggressive marketing strategies used by major toy and fashion retail companies, by which hopefully the children will be surely be convinced they'd want what has been advertised on TV. With child-targeted advertisements using state-of-the-art graphics and other various methods of indoctrination, Rumbelow justly asks: "how could you not expect our generation's children (under the influence ... idea of materialism, Rumbelow enforces her already well-fought argument with the use of statistics, saying they have shown that "by 2004, 80 per cent of the under-12s had a TV in their room"...

• Word Count: 694
• Approx Pages: 3
• Grade Level: Graduate

... and mobile platforms such as Tivo or the Yuclid Digital Media Console, which are beginning to offer previously unavailable options such as location-based information services (wireless), web-TV and actually mixing computer and TV. The significant development rate of Internet protocols and technologies are also improving the efficiency and speed of the Internet. Multi-functioning protocols for example, allow the Internet ... ...

• Word Count: 860
• Approx Pages: 3
• Grade Level: Graduate

The recent rise of new forms of media and the modern changes in the world have driven individuals to invest less time watching TV, listening to the radio and reading magazines and books (Gardner et al. 2009); lately, youthful demographics have progressively moved their hobbies to alternative types of entertainment. Similar to online and ... ...

• Word Count: 1065
• Approx Pages: 4
• Has Bibliography
• Grade Level: Graduate