It reaches over 61.4 million U.S. homes and more than 90 percent of all Black cable households. The corporation has leveraged its brand name outside the cable universe through its publishing arm, Vanguard Media, of which BET owns a nice stake. Its roster of magazines, include Heart & Soul, Honey, and.
Impact. BET. com is among the latest ventures and is an interactive Web site formed through a joint venture with Liberty Digital, News Corporation, USA Networks and Microsoft. .
BET began by broadcasting music videos in 1980 as only a two-hour network and 11 years later became the first Black-controlled company listed on the New York Stock Exchange. The company has since gone private. It bought back all of its publicly traded stock. Since then, the company has diversified its holdings by moving into numerous industries including publishing, clothing, cosmetics, fine dining restaurants, film productions, the Internet. .
BET is not just known for it's Music Videos and Comedy the media coverage is really a great focus as well, much of this is credited to BET Tonight: this shows is based on local and global news from the latest elections containing African-American politicians, the latest trial, hottest artist, or local accomplishments BET Tonight will cover it all. .
BET is in its twenty-second year in the cable industry in this event of twenty strong years in the cable industry BET came about with a concept of an award show giving to those Entertainers who had made the way for a new millennium for BET and this was called the BET awards. Now on their second run the BET awards has shown great for the progress of Black entertainers, hosted by funnymen Steve Harvey and.
Cedric "The Entertainer", the popular Black Entertainment TV awards honored.
achievements in music, film and sports. The gala event aired at the Kodak Theater and featured stirring tributes to Black Entertainers and awards to the hottest stars! Aaliyah lead nominees at the second annual BET Awards, earning recognition for both her singing and acting.