Water, water everywhere but here's Dasani to drink. Although Dasani is a recent addition to the family of Coca-Cola, it has gained popularity in no time at all. Now what is it that distinguishes Dasani from the others? One, it is Coca-Cola's brand. Another, it is very popular. Its ratings in terms of sales and popularity prove it if nothing else does. However, before jumping to conclusions, it is important to present the facts and hence, there are a few things everyone needs to know about water and Dasani. This culmination of these facts is what makes Dasani. .
Why do we need water?.
Water is the single most abundant substance in the human body, making upto 60 percent of an adult's weight and up to 80 percent of an infant's weight. A person can live several days without food, but just a few days without water. Like air, water is essential to life. Because water is so important, health and nutrition experts recommend drinking at least two liters of water each day. This makes bottled water a convenient way to help ensure that enough water is consumed at home, work or wherever a person may be.
What is Dasani?.
Dasani is purified, non-carbonated water enhanced with minerals for a pure, fresh taste. It comes in light blue-tinted, recyclable bottles. Dasani is The Coca-Cola Company's first bottled water in North America. To create Dasani, Coca-Cola bottlers start with the local water supply, which is then filtered for purity using a state-of-the-art process called reverse osmosis. The purified water is then enhanced with a special blend of minerals for a pure, fresh taste. The name Dasani is an original creation i.e.; the name itself has no meaning. Consumer testing showed that the name is relaxing and suggests pureness and replenishment. .
The Coca-Cola Company announced Dasani on February 19, 1999, and began rolling it out in April 1999. Now, Dasani is available nationwide and continues to roll out in cities across the U.