4. the level of non-participation in the digital economy. .
2 Methodology.
Data within this report are drawn from a number of sources, including Roy Morgan Single Source, Australian Bureau of Statistics and Nielsen Online, and are referenced throughout the publication. This report also draws on research published in the ACMA report Telecommunication Today, Report 6: Internet Activity and Content. .
Roy Morgan Single Source was the main source of data and the methodology is outlined below. .
1.3 Roy Morgan Single Source Database.
Roy Morgan Single Source Database is a survey of individuals aged 14 years and over drawn from a large-base survey sample (more than 25,000 per year in Australia). The Roy Morgan statistics cited in the report were derived from data collection periods below: .
take-up of internet "discrete quarter April 08 "June 08 .
internet activities "six month period from January 08 "June 08.
non-internet users "12-month period, July 2007 "June 2008. .
This report provides further detail on take-up and use as reported in the ACMA Communications Report 200 "08. .
Throughout this report analysis has been based on the question, 'Have you ever accessed the internet?' In this report ˜access' refers to the physical internet connection, that is, home access or work access. Therefore, for clarification, throughout the report references to this question have used the term ˜use of internet' instead of ˜ever accessed internet'. .
1.4 Definition of terms.
A number of emerging technologies are referred to throughout this report. Definitions of these are outlined below.3 .
Blog.
Blogs or weblogs is a shared websites providing a list of text articles, videos or opinion pieces which allow people visiting the website to post their own comments on the articles.
Instant messenger (IM).
IMs are programs which can instantly send messages in real time from one computer to another as a form of ˜instant email'.
