The contemporary American society is full of competition and challenges. Admittedly, the feature of American people's achievement depends on their positions of their social statuses how many financial assets they have, and whether they play leading roles in the economic sectors. In other words, with success being relative to that of others, a person succeeds by way of others' shortcomings. Materialistic societies, like our own, encourage conspicuous consumption. For many people, achievements translate into material possessions exclusively available to those who have earned them. First impressions are often based on a person's superficial achievements, in other words, a person's tangible assets. People constantly compete against each other, and every individual is vying for the prize of fame and fortune, as well as the American dream. However, most people think that owning money and having tangible assets are the most important aim for a stable life. Being able to buy something to families is the best way to tell how important they are, admittedly, having something new could makes families happier, but instead of spending time with families to "buy something " is not the best way to get closed them. .
Our economy is driven by companies competing to sell products to a consumer base of customers determined to outdo each other. The existence of a multibillion-dollar advertisement industries aptly demonstrates the power of promoting the latest and greatest to competitive consumers. Almost everything will be capitalized upon to its highest potential profitability. The influence of competitive consumption has over our lives begins before we understand the value of money. For example, when I was five years old, the Barbie doll is perhaps one of the most famous toys which also become an American cultural icon at that time. Not only the Barbie dolls have perfect outlooks, but also Barbie represented an opportunity for young girls to see her as a trend-setting career woman.
