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BMG

            Dominance of handful of key players in the last century.
             This was because of following entry barriers in different decades.
             Till 1920's:.
             Patents to the oligopoly. Therefore no access to technological know-how.
             Industry in its embryonic stage. This implied slow growth because of.
             o Buyer's unfamiliarity with the industry product. Unless records were available machines were useless.
             o High prices due to lack of scale economies.
             Early 30's.
             Depression hit industry. Therefore it was consolidation time though otherwise it would have been growth stage for the industry.
             30's and 40's.
             By now established firms had stronghold on production (scale economies), marketing and distribution.
             50's and 60's.
             industry reached shake-out stage. There was more supply than demand. "payola- was widespread to beat the supply.
             70's, 80's and early 90's.
             This was maturity stage. established players had set up mature distribution network and promotional channels.
             Reconsolidation started happening.
             Thus the patents in embryonic stage and a depression in the otherwise growth stage of the industry gave the initial players enough time to reach scale economies and edge in marketing & distribution which they did not lose out on. Therefore only a handful of major record companies dominated the music industry.
             Change in structure and economics of music industry because of Internet:.
             1. Online sale of physical products: physical retailer falls out of picture and rest of the structure remains same.
             a. If website is owned by another company:.
             i. Structure: distribution division supplies stock to website's distributor who further supplies to the customers.
             ii. Economics: distribution and sales cost of record company will come down as supply is to be made to less no of physical locations. Though there is no retail expenses, there will be website settingup+operating expenses (very high and not fixed as internet industry in embryonic stage) and shipping expenses.


Essays Related to BMG

1. BMG Case Study

... for the "majors" to maintain dominance within the recording industry. By 1999, 85% of global market for recorded music was owned by the "majors" (BMG, EMI, Sony, Warner, Universal). These mergers and acquisitions added to the size of the major record companies, pushed smaller competitors out of the industry, and ... until digital downloading can no longer be performed through piracy, a stable business cannot be built upon the distribution of digital music. e) BMG took the opportunity to use the internet as a marketing tool promoting its newest artists such as Britney Spears. By placing ...

  • Word Count: 1383
  • Approx Pages: 6
  • Grade Level: Undergraduate

2. Puff Daddy

... lyrical arsonists (Jamal Barrows 21) is also set to have a huge album out this month on the Bad Boy label. That is, if the legal problems do not interfere with BMG agreeing to release the album, due to his recent court cases with Combs. Having a run in law enforcement is not always bad for a rapper. These roots DeCurtis adds, are a reason ... solo career. The Lox in a very public statement asked for and got released from Combs' label siting creative difference with the rapper/producer (AP Wire. Jan 11.) The German conglomerate BMG bought out their contract for 2.5 million dollars (Daily...

  • Word Count: 2614
  • Approx Pages: 10
  • Has Bibliography
  • Grade Level: High School

3. Napster

... is worth $150,000 dollars, but she was only given a $2,000 dollar fine (BBC 1). The RIAA filed lawsuits in federal courts across the US for the major record companies Universal, BMG, EMI, Sony and Warner Brothers (BBC 2). The battle for free music will continue no matter how much the musicians and the record labels compromise with people by giving discounts on ... a month to run Napster" (Bertelsmann 2). "Sony disagreed saying that $4.95 does not cover the $53.4 million Napster did in damages" (Bertelsmann 2). An Idea that could work should be like the BMG music company deal, If people ...

  • Word Count: 2747
  • Approx Pages: 11
  • Has Bibliography
  • Grade Level: High School

4. Australian Idol

... step of the way. Mark Holden, the 70's pop idol and current music producer, Marcia Hines, the Australian musical diva and Ian "Dicko" Dickson, the General Manager of marketing for BMG Records, have been helping the young talent by words of encouragement, emotional support, constructive advice on voice, clothing, appearance, performance and "just being there". They also have learnt, especially the ... compete in World Idol. As well his single "Angels Brought Me Here" has already gone platinum three times. As for runner-up, Shannon Noll he has been signed up with BMG Records anyway despit...

  • Word Count: 948
  • Approx Pages: 4
  • Grade Level: High School

5. Record Labels and the Music Industry

... York, los Angeles or Nashville. These large corporations usually consist of a headship company that owns more than one label, for example Warner Brothers Records owns Reprise Records and Maverick Records. BMG owns Arista Records, RCA and J Records. Independent record labels (or indie record label) are record labels that operate without funding from an outside organization of the major labels. Independent labels ... ...

  • Word Count: 2017
  • Approx Pages: 8
  • Grade Level: Undergraduate

6. Analysis of Coffee Company Second Cup

... impact on the performance of the company. This situation causes a strong rivalry between the companies in the industry and lowers the ability of companies to raise prices or reduce features (BMG 112 201201 class notes). The bargaining power of the big companies within the industry gives them the ability to have better quality coffee at a lower price. The little companies in ... ...

  • Word Count: 3351
  • Approx Pages: 13
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7. Ride To This

... put in to their catalog. Merchandise retailers have catalogs of their goods just like publishers have a catalog of songs that they own rights to. Publishing firms such as Warner/Chappell, BMG Music, MCA Music, and Sony music have catalogs of many styles of music. These companies are referred to as "full-line companies." A broad repertoire allows them to market their music ... ...

  • Word Count: 4980
  • Approx Pages: 20

8. Music Piracy

... countries have taken different steps to try and stop person to person file sharing. "In the UK, OD2 is launching Digital Download Day in conjunction with major record labels, including BMG, EMI, and Warner, and a range of independent labels" (US plumps, 1). This is a day that everyone is allowed to obtain GBP5 worth of online music for free. According to the UK ... ...

  • Word Count: 2046
  • Approx Pages: 8
  • Grade Level: High School

9. The Internet Economy

... making a copy of a recording. Mp3.com was making their own copies, without permission. Mp3.com was forced to settle with two major record labels Time Warner for $20 million, and BMG for $80 million. But what does all this mean. Are we not allowed to use any mp3 files we receive for free? Can we not post our favorite tunes on ... ...

  • Word Count: 1614
  • Approx Pages: 6
  • Has Bibliography
  • Grade Level: High School

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