The purpose of this report is to explore three different types of new 2002 Sport Utility Vehicles (SUVs) that are currently available to purchase. For most people, a vehicle is the second largest investment that they make. Each member in team Echo is looking to purchase a vehicle within the new few years. By researching in advance and learning what factors to examine in purchasing a vehicle, consumers are more likely to discover what they want in a vehicle and can then make a more educated decision. .
The research was conducted by gathering both primary and secondary data. Primary data includes test-driving the three SUVs that were chosen as well as interviewing people who have previously driven the vehicles. Secondary data was collected on the Internet, Consumer Reports, and car dealer brochures.
Summary of Findings and Recommendations.
More than 20 different SUVs exist in today's market. Because this market is so large, Team Echo has decided to focus on three specific vehicles:.
2002 Chevrolet Trailblazer LT 4WD.
2002 Ford Explorer XLT 4x4.
2002 Nissan Pathfinder SE 4x4.
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Midsize SUVs vary in size and type. Choosing a vehicle is based on personal preferences, therefore Team Echo will focus the research to the following factors to meet specific fictitious needs in order to choose which SUV would win each of the following categories:.
Price.
Size.
Safety.
Security.
Warranty .
Gas Mileage.
Operating Costs.
Resale Value.
Power and .
Comfort and Convenience.
Surveys.
A winning vehicle is chosen for each of these categories. A percent value is assigned for each of these categories, which is explained in the Summary of Findings. In the end, whichever SUV has the highest percentage points is the vehicle that will be chosen to be purchased. .
Introduction.
Before researching the different categories from which we will choose a Sport Utility Vehicle to purchase, Team Echo found some information on each of the three car makers.
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