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Conservation Through Conversation


            The Cofan people had been living in harmony with the enormous and immaculate forest of Northeastern Ecuador, until 1965 when their entire way of life was altered as the probing and utilization of oil began. The Cofan people were confronted with quite an adjustment as the forests that they had lived among and loved their entire civilization were being destroyed and polluted. They were forced to find a way to generate money in order to continue to exist in a life that had been altered so drastically in such a short period of time. .
             Randy Borman, author of the articleCofan: Story of the Forest People and the Outsiders,? was the only Cofan that was educated in the outside world. Borman describes the adjustment, and the struggle to survive in a new world. Through the process of trial and error, a method of survival for the Cofan culture was founded. They found a way to conserve their culture through conversation about their lifestyle; tourism. .
             As the forest became more endangered, there was a sharp increase in the number of travelers from wealthier countries that came to the Cofan territory in search of a glimpse at a dissipating natural phenomenon. The Cofans began giving tours to sightseers and teaching them about the Cofan culture and the environment in which they subsist. They quickly learned how to please their clients, and developed a system of tourism in which they sold their knowledge of the Amazon area.
             Borman describes the new economic plight. Being guides for the tourism experience, not the objects of it, has provided both a very real economic alternative and a very solid incentive for the younger generation to learn the vast body of traditional knowledge, which lies at the heart of our culture.? (P. 3).
             What the Cofan did is respectable and admirable. They did what was necessary for survival, however they did not sell themselves and their culture out in the process.


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