The Importance of OB

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The Importance of Organizational Behavior

"Organizational behavior is a field of study that investigates the impact that individuals, groups, and structure have on behavior within organizations for the purpose of applying such knowledge toward improving an organization's effectiveness.  (Robbins, 2001, Page 9). The study considers organizations as socials systems, not just technical economic systems.

Organizational Behavior (OB) is a discipline of the 20th century and there are still many mangers who do not believe in its importance. They tend to highlight the significance of technical skills and underestimate the importance of interpersonal skills in managerial effectiveness. They have not come to realize the importance that an understanding of human behavior plays in determining a manager's success. They ignore the people factor in their interactions within the organization. Often, the managerial style they chose is management through intimidation. They believe that uncertainty within the organization will make the individuals within the workplace more productive. Constant fear, threats, lack of job security, and pressure are the "incentives  used to â

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