1. Motor Sport and Brand Image
... one knows that sports marketing is an industry worth US$ 250-billion. This includes every type of sports marketing like athlete endorsements, facility construction, sporting goods, licensed merchandise, sports-related advertising and venue signage, event management and marketing services, ticket sales, sponsorship, media broadcast rights, and multimedia " including websites, magazines, books and video games. (Wikipedia 2006) ... emphasize the importance sports marketing, with regard to marketing a company, currently has all over the world. Sports marketing opens the doors do new sets of...
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