1. Branding in the Fashion Industry
... due to the nature of one of the businesses - we will also consider thirteen connected brands One main brand which have connection with all the other brands: -H&M, - Armani, - Christian Lacroix, - Pierre Cardin Also interesting: Vionnet, Mulberry As a brand but also as a design business. R.L: Don't design clothes but design dreames; He wants to design dreams. --- 1 H&M 1947: Hennes Publicly traded company: ... couldn't afford the fabrics for his collection and had to pay the topmodels for 50 instead of 20.000 What if Dior or Chanel dies? What happens to the brand??? --- Pierr...
- Word Count: 1446
- Approx Pages: 6
- Grade Level: High School