1. Comments and reviews on "Why we buy: The science of shopping
... provides details on how Underhill and his trackers got started in the people-shopping business and why he got started in that business. There studies prove that the longer a shopper remains in a store, the more he or she will buy. In the part, the author points out the many things about shopping that retailer do not know: In some stores, buyers spend three to four times longer than ... order to maximize sales - for example, the salsa should be next to the chips, not in the condiments section - the pasta sauce should be in the pasta section, not next to the salsa The third part of the ...
- Word Count: 1653
- Approx Pages: 7
- Grade Level: Undergraduate