1. Conducting Public Relations Research: Methodologies and Res
PR practitioners who seek to reach the news media, the investment community and the general public subscribe to the organization and receive information necessary to complete the communications functions for the organization's success. ... Because it provides national and international public relations news and information, it is a valuable resource for the study of current public relations practices. ... Its goal is coverage each facet of print, television, radio and online media. The publication also examines how the media cover specific stories and broader coverage trends. ... The pub...
- Word Count: 3252
- Approx Pages: 13
- Grade Level: Undergraduate