1. McDonald's fast food business in America.
Ray Kroc was 52 years old, and he had been selling paper cups, and then milk-shake mixers, for over 30 years. ... The perfectionist Ray Kroc was the driving force behind it. ... Over half the population of the USA live within 3 minutes drive of a McDonald's, and Ray Kroc, the founder of the restaurant chain, made sure they did so. ... Psychologists confirm a theory that Ray Kroc and Walt Disney traded upon, that "brand loyalty" can be established by the age of two. ...
- Word Count: 829
- Approx Pages: 3
- Grade Level: High School