1. How will the Internet shape the future of Marketing Internat
This is generally referred to as electronic commerce or e-commerce. ... The different e-commerce markets may be divided into four categories: Business Consumer Business B-t-B B-t-C EDI relations Curry's Companies join forces in e-markets Amazon Consumer C-t-B (reserve auctions) C-t-C (traditional auctions) Priceline eBay LetsBuyIt (Marketing Management, Hollensen 2003) Business-to-Business e-commerce E-commerce is not a new idea in the B-to-B market. ... Other successful companies that have emerged due to e-commerce are Amazon, Dell and many others. ... C...
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