1. THE EFFECT OF ADVERTISING ON CULTURE
... I would recommend _Networks of Power: Corporate TV's Threat to Democracy_, Dennis W. Mazzocco, South End Press, 1994) since I merely want to outline the nature of the product (or culture) they produce. Let it suffice to say that TV networks have not been immune from the trends of late capitalism towards corporate merging and restructuring (downsizing, etc.). "The arrival of the culture of ... --tensions that TV reveals even as it both sentimentalizes and exacerbates them. Thus TV edifies precisely where it seeks most to conceal, and through its very means of concealment." (p. 19) Let me ...
- Word Count: 3295
- Approx Pages: 13
- Has Bibliography
- Grade Level: High School