1. Advertising in America:What Sells
In actuality, Advertising is the nonpersonal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through various media. ... These components are communication, information, paid for, persuasive, and products, services or ideas. ... In conclusion, Advertising is the nonpersonal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through various media. ... It deals with factors such as communication, information, paid for, persu...
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