It also provides a really good service of international shipping for some of its products to reach other countries. "Their vision is to be earth's most customer centric company to build a place where people can come to find and discover anything they might want to buy online" This shows how the company works in regard of its customers and always tries to grow in their interest, its customer-friendly policy. Amazon's mission is to continue to offer quality products and services using the best technology available and at a reasonable price. This results in loyal customers and always maintaining shareholders interest and company profits in mind. They also want to expand geographically, increasing the number of customers and keep improving our main competitive advantage. Putting together hard work and fun they seek to offer the best working environment to their employees, promoting career opportunities, and to increase their responsibility to environment and the society. Jeff Bezos created Amazon.com, Inc. in 1994, and the site went online in 1995. It started as an online bookstore, but soon diversified, selling DVDs, CDs, MP3 downloads, software, video games, electronics, apparel, furniture, food, and toys. Bezos chose the name "Amazon" because it was a place that was "exotic and different" and it was the river he considered the biggest in the world, as he hoped his company would be. Since 2000, Amazon's logotype is an arrow leading from A to Z, representing customer satisfaction. A goal was to have every product in the alphabet. In 1995 Amazon launched its online shopping site, and in 1996 eBay appeared. .
Originally the business was based out of his garage in his Washington home. Later, Jeffrey decided that he had to create more than just a bookstore if he wanted people to come back as customers. He added the option of buyers to write their own book reviews, which is a huge credit to Amazon.