Families start to spend on children product, such as furnishings for the child, baby food, toys and skates.
The next stage is "Full Nest II-, when the youngest child has reached school age, the family's financial position has improved since both parents usually working at this stage of FLC. The consumption patterns continue to be influenced by the children. Discount department stores, mass merchandiser and warehouse club stores are popular for families in this stage.
When the parents enter their 40s, the family in the stage of "Full Nest III-. The financial position continues to improve because the children earn their money from part-time employment. The family starts to purchase another car, computer, and some luxury appliances.
For those people who marry and do not have children have more disposable income to spend on travel and entertainment. .
In the stage of "Older Singles-, there are "Single Again- and "Never Married Single- group. "Single Again- families usually in a poor financial position since they have to set up a new household, and pay alimony and/or child support. These people also spend on clothing and leisure activities. "Never Married Single- people usually have more disposable income spend on travel and leisure but those people have to save for the future.
In "Empty Nest I- stage, family is most satisfied with its financial position. The couple can spent on what they want rather than what the children need. They usually spend on home improvements, luxury items, vacations, and second homes. Some of them are looking for fun educational opportunities.
The following stage is "Empty Nest II-, when the income earners have retired. The expenditures become more health oriented, also some travel consumptions.
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Solitary survivor start decline their expenditures on clothing and food, and spend more on health care, travel, entertainment and house services.
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Retired solitary survivors follow the same consumption patterns as solitary survivors.
