Men should use such tones and expression in order to assert themselves against their opponents. The use of their body structure suggests that men who are stronger, makes them the more advance male which will allow them to win their competition. Being a man in todays society is about dominating the other male in order to be the better of the two competitors.
The Rock is not the only well known wrestler who uses such traits to overcome the toughest of their opponents, but also the Undertaker. The Undertaker is dressed in all black clothing, with white colored contacts, extraordinary huge muscles, and covered in tattoos. His technique to defeat his opponents is through the use of fear. In one episode of the televised series, the Undertaker was pronounced dead, but as the season continued, he unexplainably comes back to life and is feared by everyone. As a man in today's society, being feared is a key component, in which Wrestle Mania does an effective job through the Undertaker. He uses his dark characteristics, his intimidating facial expressions, and powerful techniques as away to conquer over his strongest opponents. Being a man is about having power and control. Being feared allows weaker men to submit, which gives them power. Having power allows the male to be the leader which gives them dominance over everyone else. As people watch these abnormal men, especially young boys, it subconsciously plants the idea into these kids minds that these wrestlers fighting each other in the ring are the definition of what it means to be a man in today's society. Wrestle Mania manipulates young men to believe that masculinty comes from the ability to overpower your opponent through physical characteristics and nonverbal attributes, that in order to be a man in society, they must act and look like these animals fighting within the arena. .
In addition to the television series, Wrestle Mania, the corporation produces and sells action figures of the wrestlers from the show.
