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External Environment


Real estate brokers markets and promotes the foreclosed properties/products to different people. .
             Competitors.
             The competitors primarily affect the sales of the bank. The competitors include small, medium, large scaled banks that also engage in selling foreclosed assets. Professional developers are also considered as competition for the Equitable PCI bank because they sell similar products. .
             3.2 Societal Environment.
             Societal environment are forces that do not directly influence short-run activities of the organization but normally affects long-run decisions [HUNG96].
             .
             3.2.1 Economic Variables.
             Economic variables are forces that standardize the trade of materials, energy, money, and information [HUNG96]. The economic variables that affect the acquired assets department of Equitable PCI bank are the following:.
             Depreciation of property values.
             There are some instances on which the value of the property that is mortgaged in exchange for the loan made depreciates. The bank then will decide in the case of non-payment or foreclosure, whether to repair the property or sell the property at a lower cost. .
             Inflation rate.
             Inflation rate means there is an increase of money in the market. This affects .
             the banks decision in dictating the price of the foreclosed properties. .
             Foreign exchange rate.
             The rate of Peso vis -vis dollar affects the pricing of the foreclosed properties. In the case on which the rate of Peso decreases, prices of the foreclosed properties also increase. .
             3.2.2 Technological Variables.
             New technologies that emerge in the market can affect businesses. The bank is not an exception to this. Popularity of Internet and other technology trends encouraged the bank to upgrade their processes. For example due to the popularity of Internet, information dissemination of the bank has been made easier and faster. This allows them to communicate with possible customers. The vast spread of computers also influenced the bank to automate their systems.


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