1. Comments and reviews on "Why we buy: The science of shopping
... zone" (the area just inside the store's entrance); and "circulation patterns" (how shoppers move throughout a store), and the relationship between a customer's amenability and profitability, learning how good stores capitalize on a shopper's unspoken inclinations and desires. I found many of his merchandising suggestions thought-provoking and most importantly, it has changed the way I look at retailing. I have begun to notice the way ... what items are placed in the front or rear of the store and what is next to them, and especially how the staff interacts with customers. And I got so ma...
- Word Count: 1653
- Approx Pages: 7
- Grade Level: Undergraduate