1. PR Impact on Society
... , also called clients or accounts. Nonprofit organizations, such as colleges and government agencies, have public information departments that work to strengthen the organization's image and credibility (World book Encyclopedia, 2003). Public relations focus on two main activities: research and communication. Research is vital to public relations because organizations need to know their publics' opinions about them. What people think and why they ... have such opinions are important in helping management establish corporate and client policies and practices (World book Encyclopedia, 2003...
- Word Count: 1050
- Approx Pages: 4
- Has Bibliography
- Grade Level: Undergraduate