1. Business
... the consumer through communications vehicles such as the media. It present informative and persuasive sales messages through the newspapers, television, magazines, etc. Advertising stimulates interest in and demand for specific products, and thus supports sales promotion and personal selling. It is often used to create a favorable public view toward a company, industry or other institution. The main purpose of advertising is ... to help sell goods and/or services. It supports personal selling by informing the potential buyer of a products features and encouraging a favorable attitude to...
- Word Count: 3843
- Approx Pages: 15
- Grade Level: High School