1. Entrepreneurship And Gender
... 1 Motivations for Small Business Start-Ups Study Findings Cromie (1987) A study of 35 men and 34 women indicated that men and women were equally motivated by achievement, autonomy, and job satisfaction. Although less motivated by money than men, a significantly large percentage of women chose entrepreneurship as a result of lack in career possibilities and family needs. Ljunggren & Kolvereid (1996) A survey of 586 Norwegian entrepreneurs concluded that female entrepreneurs were much more motivated ... include previously mentioned industrial differences, women's lack of business and mana...
- Word Count: 3173
- Approx Pages: 13
- Has Bibliography
- Grade Level: Undergraduate