1. GE Strategic Planning Report
... Report "If you don't know where you're going, any path will take you there."" Sioux proverb Introduction At the beginning of the 1980s, Jack Welch became CEO of General Electric. Farsighted and controversial, he recognized the major change efforts that have helped some organizations adapt significantly to ... objective or results of the process. They used their strategy as a skill of continuous improvement and effective corporate leadership. GE's strategic objective was not to create an elaborate plan of a central strategy, but a central idea. #1 or #2, Fix, Close, or Sell Shortly after ...
- Word Count: 2359
- Approx Pages: 9
- Grade Level: Undergraduate