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Amazon.com


             The Internet has become an extremely popular place for small businesses and firms to advertise and sell their products. Although this is a very easy and popular way to sell, it all depends on how well you use your marketing ideas. One firm that is widely known across the world and famous for having grown so fast since its online creation is Amazon.com. It opened a whole new market for competitive business on the computer and has proven to be a successful company on the Net. Amazon.com is an online retailer that has created a business unlike any other. It services over 17 million customer accounts in over 150 countries. Amazon.com sells many types of items in many different categories; books, music, videos, video games, toys, and DVDs are just a few. This company has an obviously large marketing opportunity along with a large customer base. It is a great brand with a distinguishing reputation. The purpose of Amazon.com is to build a place where customers can locate anything anywhere. Anything anywhere refers to products and services. Product and service expansion is important, as the company becomes increasingly well known to a wider customer base. Expansions of products and services will also encourage customer to buy more and more times from Amazon. As long as people keep coming back to purchase new types of merchandise, Amazon.com will make money. So how did Amazon manage to become so successful? What is the key of their worldwide dominance in the business? .
             Overseas expansion has become a successful business move for Amazon. International businesses are bringing in more profits than it's United States businesses. As previously stated, Amazon.com has been selling merchandise and has vast customer accounts in over 150 countries. This puts it in a position as a leading global retailer. So far, Amazon.com has three established online websites in Europe. One is in the United Kingdom, in France and the other one is in Germany.


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