1. Apple and the Mac That Sold the World
... titled "Better" does a lot without saying a lot. Just like the title, the general statement that this ad tries to make is Mac is just better than PC. There are many tactics the "Better" ad uses, but the 2 main tactics used are simplicity and controversy. The advertisement uses simplicity ... 't listen to. The blank white room exaggerates this contrast and helps you focus on who to side with. The PC is made to be a straw man of everything wrong with PC's and the Mac is made to look like a better alternative. However, the problem with this is it doesn't show you the ... forward to these c...
- Word Count: 1858
- Approx Pages: 7
- Grade Level: High School