High performance requires the efficient and effective use of organizational resources through the management functions. These are the major aspects that a manager needs to focus on, in order to manage his subordinates effectively. In the modern world of management there are many factors that can be segregated as socio-cultural and technological factors, which play a stronger part in the way managers think and act.

“The environment is important to managers because it creates uncertainty.”2 With the intention of that, managers lack accurate information about external events and thus cannot predict environment changes that will affect attainment of organizational goals. Organizational environment includes all elements existing outside the organizations boundaries that have the potential to affect and influence the organization. The dimension of organizational environment includes technological and socio-cultural conditions. These dimensions influence the organization over time but often are not involved in day-to-day transactions wi

“Primarily the speedy shift toward e-commerce and the use of the Internet as a key tool within organizations has hastened the need for changes in managerial conduct and act. E-commerce has become very popular after it proved to be an efficient means to conduct long distance transactions.”4 Therefore, managers require least basic knowledge and understanding of current software and Internet tools. It is very important for managers to be constantly in touch with the latest trends. They need to focus on careful planning and assessment of; to what degree their organization can effectively use these innovations.

Another point that could be mentioned here is telecommuting. “Telecommuting is work conducted from home on a part-time basis. The telecommuter remains an employee of a particular organization.”6 With telecommuting employees establish a home office, which must be approved by their company as an effective and safe workplace. This reduces the time in a way that managers have much greater access to information, the information could be processed much faster than before and lastly they are able to communicate with each other very quickly. However, telecommuting reduces the interaction between managers and employees and this means, managers and supervisors face more trouble coordinating work and building organizational loyalties. Also managers can no more rigid or obstinate.

In terms of the general environment, the most rapid changes during the past quarter-century have occurred in technology. The whole area of technology has radically been changing the fundamental ways that organizations are structured and the way that managers manage the work. Managers in the industry are required to learn, practice new technology day-to-day and adapt to changes as quickly as the market requires them to. Their work involves the operation, management and maintenance of sophisticated equipment. Managers nowadays

“Organizational culture is the basic pattern of shared assumptions, values, and beliefs considered to be the correct way of thinking about and acting on problems and opportunities facing the organization.”7 Organizational cultures are likely to affect all aspects of organization life.

Some topics in this essay:
, System Amazoncom, World War, Changes Technology, McDonalds KFC, management practices, technological socio-cultural, managers manage, fundamental organizations structured, radically changing fundamental, structured managers manage, organizations structured managers, et al, female managers, changing fundamental organizations, today’s world, managers successfully, information technology, organizational environment, socio-cultural changes,