1. Tourism Targets The Baby Boomers
... tour. All you want is a comfortable, memorable, adult experience with a tad of adventure. This is what the baby-boomer generation is looking for in a travel experience. Eco-tourism has begun to target the baby-boomer generation. "In general, people are looking for a more stimulating experience," said Susan Delgado, manager of the federation's expeditions travel program. "They want to go away on vacation and learn ... significant upturn in Eco- and soft-adventure tours, especially those that are targeted toward the baby-boomers. The baby-boomers that came of age in the 60's started their t...
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