1. Services marketing
... markets pick up service offers for a domestic market and require the firm to deliver internationally as well. Internet has opened up services for consumers wherever these have access to their websites. Of course the firm can choose to ignore foreign interest in its offerings, and perhaps lose new markets of considerable size, or it can sometimes unexpectedly find itself an international ... to be significantly less reluctant to accept foreign services than others. When growing older, consumers with such tendencies can be expected to remain open to international services. Also, as the ed...
- Word Count: 3414
- Approx Pages: 14
- Has Bibliography
- Grade Level: Undergraduate