1. Industrial Marketing
Purchasing usually involved convincing a whole committee that your company could do the job effectively and the selling process could take months, even years. ... To create an effective industrial marketing strategy, you need to establish your principals of how and where you will produce your product. ... It is a key component the in on-going process of producing an effective product. ... Decisions on the most effective channels of distribution are also very important in the industrial marketing strategic planning process. ... This company had created a unique sweeper that was not only eff...
- Word Count: 1259
- Approx Pages: 5
- Grade Level: Undergraduate