1. Ethical Analysis of the Bernard Madoff Investment Scandal
... company's reputation. Also, an investor may choose to do business with a firm based on the list of prestigious clienteles that it serves without knowing the company's business model or how it became prominent and lucrative. Zucker (1986) divided the sources of trust into three categories, process-based trust, characteristic-based trust, and institution-based trust. In ... process-based trust, trust is established based on previous interactions with a person or institution. The list of entities and individuals who were defrauded by Madoff is fourteen thousand long, spanning across forty-f...
- Word Count: 2330
- Approx Pages: 9
- Has Bibliography
- Grade Level: Undergraduate