1. The Oxymoron of Business Ethics
... share holders' value maximization. Profit maximization is the short-term goal of the business no matter if it sells a product or provides a service. Shareholders' value maximization is the long-term goal of the business. This is why a business cannot expect to increase its shareholders' value by maximizing its profits by the usage of fraud or theft. For example, if a car manufacturer starts to make its cars with cheaper ... materials and still asks the same price for these cars, this will maximize the profit of the company in the short-term. But this company cannot expect to increase it...
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