1. Oward A Personology Of The Consumer
Not only have trait approaches experienced a veritable rebirth (Wiggins 1996), but researchers have also adopted fresh new perspectives for studying the individual by investigating what people are trying to accomplish in their daily lives (Cantor 1990) and by analyzing people's narrative accounts of their lives (McAdams 1993). ... Following Little (1996), this level is here defined more narrowly in terms of personal action constructs such as personal strivings (Emmons 1989), personal projects (Little 1989), and life tasks (Cantor 1990). The third level, life stories, deals with the...
- Word Count: 3484
- Approx Pages: 14
- Has Bibliography
- Grade Level: High School