1. Start Something That Matters by Blake Mycoskie
... . In this book Mycoskie guides you through the process of creating a startup that can do well and good at the same time, while telling the story of how it's worked for him. Blake begins the book by using the first chapter to summarize how he got the idea for his most successful company, and how it got it's feet off the ground ... willing to partner with them. Eventually they found a local guy that agreed, and they began to make, sell, and give away alpargatas. Slowly gained popularity day by day, TOMs got big enough where their story reached editors at the LA Times, gaining them a headli...
- Word Count: 2616
- Approx Pages: 10