1. Whats Being Done To Service
... of these companies have everything to gain from the e-commerce world, and so due their consumers! SWA has found that by keeping things simple, its electronic commerce initiative has taken off. The company knows that by making the Internet as easy as possible for customers, it is offering better service. In order to keep things simple SWA has only one aircraft type, no ... , and uses an easy to use fare structure. Because of this simplistic approach the company now sells about 30% of its tickets online. The Internet will save the company about $80 million this year. It does this by saving...
- Word Count: 2974
- Approx Pages: 12
- Has Bibliography
- Grade Level: High School