1. Motivation
... . 3. The more frustration one finds in meeting higher-level needs, the more lower-level needs will be desired. Unlike Maslow's theory, which is based on a progression of satisfaction up the hierarchy, Alderfer's ERG theory includes a frustration-regression viewpoint. In circumstances where higher-order needs remain unsatisfied, frustration occurs and the individual "regresses" to fulfilling more basic ... neutral state. Satisfaction (and motivation) would occur only as a result of the use of motivators. Thus, in applying Herzberg's theory, a manager must make sure that his/her working po...
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