1. Family Influence Consumer Behaviour
... of the family for afford expanses of tuition fees, living costs in a foreign country and other related expanses. Students are also influenced by family expectation. In some cases, to study abroad was planned by the parents or relatives of respondents from the time the students were young because many people in China regard that overseas education have a higher level then domestic ... family expectation was based on the perceived advantages of students obtaining an overseas academic qualification, fluently using a foreign language and life experience. Competition: Students are encouraged...
- Word Count: 2999
- Approx Pages: 12