1. Amazon.com
... , Amazon shows that it has weak knowledge, skills and expertise in software development, international distribution and brand name building. • Amazon extensive diversification of its products will make its products lose its competitiveness. • Lack of resources put in advertising and promotion. 11.0) Present growth strategies • Market development in countries with customer base expected ... to increase by 670% in as many as 160 countries. • Product differentiation as Amazon sells many different products on the internet. • Further expansion through unrelated diversification from ...
- Word Count: 7471
- Approx Pages: 30
- Grade Level: High School