1. Marketing Plan
... has several objectives that can be classified on the basis of importance: Primary Objective: The report is prepared as a partial fulfillment of Human Resource Management Course of MBA, School of Business, Northern University, Bangladesh. The entire report is conducted under the guidance and supervision of the course teacher Mr. Mostafa Kamal. Secondary Objective: a) Secondary objective ... ignore personality traits. • Graphic rating scales: Various traits or behavior are rated on incremental scales. For example, "initiative- could be rated on a 1 (= low) - 2 - 3 -4 - 5 (= high) scale....
- Word Count: 6279
- Approx Pages: 25
- Grade Level: High School