1. The Mega-Success of Ben and Jerry's
... first pint container made from unbleached paperboard. The new "Eco-pint " carton, made from unbleached brown kraft paper with a non-toxic printable clay coating, represented a major breakthrough key to one of the company's environmental mission goals: reducing its use of all paper products bleached white with a chemical process that is one of the country's leading causes of toxic water pollution. This social activism ... by community-based nonprofit organizations. Ben & Jerry's donates PartnerShops to nonprofit organizations by waiving the standard franchise fees and provides addition...
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