1. The Mega-Success of Ben and Jerry's
... . In 1988, the foundation netted Ben & Jerry's the Corporate Giving Award from the Council on Economic Priorities, presented by Joanne Woodward at a reception in New York City, by donating 7.5 percent of its pre-tax income to non-profit organizations through the Ben & Jerry's Foundation. That same year, President Reagan named Ben and Jerry U.S. Small Business Persons of the Year in a White House Rose Garden ceremony. Ben ... and Jerry's efforts ranged from environmental issues such as global warming, saving the rainforest and promoting solar energy to social issues such as Farm Aid, c...
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