1. Summary Of What Is Strategy?
... Porter describes as "performing similar activities better than rivals perform them." The competitive advantage created by greater efficiency and operational effectiveness is not sustainable, however, and is actually detrimental in the long-run. This is because steps taken to increase operational effectiveness are easily imitated. Strategy, on the other hand, can and does lead to sustainable competitive advantage, brining ... doing things in a different way - so different, in fact, that competitors find it extremely difficult and costly to imitate those differences. The reason operational...
- Word Count: 292
- Approx Pages: 1
- Grade Level: Graduate