1. The marketing environment
... out the effect of electronic commerce on retail businesses, as we known them until few years ago, and also, the effect of digital media consuming, with technologies as the successful MP3 file format for recording and storing music, on the record industry. In both examples, acknowledgement of the environmental change would help the existing businesses to shift toward the new technologies ... ...
- Word Count: 950
- Approx Pages: 4
- Grade Level: Undergraduate