1. Start Something That Matters by Blake Mycoskie
... . In this book Mycoskie guides you through the process of creating a startup that can do well and good at the same time, while telling the story of how it's worked for him. Blake begins the book by using the first chapter to summarize how he got the idea for his most successful company, and how it got it's feet off the ground. The company he created is called TOMs, short ... and it will stick with them longer. To back up his claim, he tells some stories (how ironic). One that interested me was the story of Jared Fogle, the famous spokesman for Subway who was able to lose 100 pounds in ju...
- Word Count: 2616
- Approx Pages: 10