1. Uses of the Internet
... . 3. That people need help in "mining- that information, a role served by the interviewer, who "focuses- the interview. 4. That the dynamics of the group can be used to surface genuine information rather than creating a "group think- phenomenon. 5. That the interview of the group is superior to the interview of an individual interview (118). A focus group was chosen because it has been used effectively before to discover audience motivations (Lunt ... will be used as a pre-test in order to get into the group. Students will be chosen that score the highest on the number of times they acce...
- Word Count: 3136
- Approx Pages: 13
- Has Bibliography
- Grade Level: High School